By: Tara Giltner  Mar. 09, 2018

After analyzing U.S. Census Bureau data, Gavop found that from 2009 to 2016, the percentage of Wisconsin homeowners who earned less than $50,000 per year dropped from 37.61 percent to 31.74 percent. During the same timespan, owner-occupied households making over $100,000 per year increased from 22.09 percent to 31.09 percent.

These fluctuations are parallel to the national trend where U.S. homeowners who earned less than $50,000 per year dropped from 38.57 percent in 2009 to 32.91 percent in 2016, while U.S. homeowners who earned more than $100,000 jumped from 26.51 percent to 34.56 percent between 2009 and 2016.

Wisconsin’s most populous counties saw drops in homeownership among households earning below $50,000 per year. Milwaukee County’s homeowner population earning below $50,000 annually rested at 32.6 percent in 2016. Seven years prior, the demographic comprised 39.76 percent of Milwaukee homeowners. The same city also saw substantial growth in the rate of homeownership among households earning over $100,000 per year. The proportion of Milwaukee County homeowners earning more than $100,000 annually climbed from 22.76 percent in 2009 to 30.96 percent in 2016.

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Furthermore, only two counties within Wisconsin reported positive growth among homeowners earning below $50,000 per year. Ozaukee County, on Lake Michigan, reported a 4.75 percent climb in homeowners earning below $50,000 per year while Eau Claire County, in western Wisconsin, reported a .99 percent change. Those reporting the deepest drops in the demographics included Winnebago County with a -23.94 percent difference and Dodge County, with a -22.72 percent drop. Both counties are near the western shores of Lake Michigan and cities of Milwaukee, Oshkosh, and Green Bay.

Just as Winnebago County reported some of the deepest drops in homeownership for those earning less than $50,000 per year, it reported one of the highest gains in homeownership amongst households earning more than $100,000 annually at 64.45 percent.

Fond du Lac County, just south of Winnebago County, reported the highest change in homeownership amongst households earning more than $100,000 per year with an 83.8 percent change. This was followed by nearby Wood County at 79.37 percent, and Portage County at 69.83 percent.


ABOUT THE AUTHOR

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Tara Giltner

Tara Giltner is a freelance writer, editor and creative professional, specializing in real estate, government and community relations. She has worked in the corporate, family-owned and startup worlds, writing and managing the production of national brand rollouts, international marketing collateral and state government assignments. Clients have hired her to draft business plans and write grant applications; define marketing strategies and create communications plans; write and build websites, blogs, newsletters and marketing collateral; and help sell skyscraper investments.

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